Milwaukee Skyline Photo Edit 1.jpg

I help leaders and their companies

to serve others first, choose

compassion over fear, and as a

result, turbocharge their companies.



Serve others first, choose

compassion over fear, and turbocharge your company!

There is an untapped treasure in every organization. It is the unlimited potential of every single person in your organization. But there's a secret to unlocking that treasure. You as a leader must lead by example, serve others first and help your team to do the same. To choose compassion over fear. When this happens your team can overcome any challenge and accomplish any goal!

I've spent the majority of my career living and teaching this principle. Now more than ever our world needs those who understand and live the power of what it means to serve others first!



As a result, we have turned cultures around, positively impacted billions of dollars in sales, millions of dollars in profit, and helped ourselves come to truly know what it means to succeed together.

Before I started my business my wife and I were going through our first big loss as a couple, the stillbirth of our son. I notified my boss that I would be out a few days. The very next day I had to stop by work on my way back to the hospital. He caught me in the hall as I was leaving. This is the very first thing he said to me: “I know you’ve got a lot going on but when are you going to get back to normal?”

I was dumbfounded. I couldn’t answer. I couldn’t believe the selfishness, the inward focus of his question. As I walked away and stepped into the elevator I thought to myself: “I’m never getting back to normal.”

That was the beginning. Since then I’ve committed myself to make life and business about what it really is, selflessness, having an outward focus, and serving others first. When I started out I believed it could work. After a quarter of a century in the trenches, I know it works! And that is what I coach, speak, and write about every day. The incredible success that results in serving others first.

As you can see from my picture above, I'm a patriot. I was born on the 4th of July so on every birthday I've gotten to celebrate our country's birth as well. Part of my desire is to help American businesses lead the way in modeling what it means to serve others first. I met and married the only woman who ever took my breath away the first time we met. We’ve been richly blessed with 3 sons, a daughter, 3 daughters-in-law, and 4 grandkids. We invest our days walking with them and others, believing in them before they believe in themselves, seeking to help them find their treasure, and making sure to use it to serve others and our world first.

I’m a business coach, speaker, and writer. I’ve helped an untold number of business leaders and employees to embrace and live the power of serving others first.

Hi. My name is Mark King. 

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The Power of Serving Others First

We've all been taught that you have to take care of number one! Pull yourselves up by the bootstraps! Make sure you get yours! The only problem with these concepts is that they are dead wrong. Serving yourself is the surest way to fail. We were created to serve others first. Learning and using the power of this principle will change your life! Serving others first, having their best interest at heart, helping them succeed first. These are the sure fire paths to success for your life and the life of everyone you interact with!"

Choose Compassion

Over Fear

We all make choices every day. The motivation behind those choices is what makes all the difference in the world! Doing the right thing but doing it out of fear makes it the wrong thing. We must be selfless, not selfish. That means our motivation must be to have compassion even if we're afraid. This is the definition of what it means to brave and courageous. To feel the fear and do the right thing anyway!


Your Business

Every single organization on the planet has untapped treasure! It is the unlimited potential of every single person in your organization. But there's a secret to unlocking that treasure. You as a leader must lead by example, serve others first and help your team to do the same. To choose compassion over fear. Serving others first and choosing compassion over fear. These are simple principles that achieve extraordinary results!



Mark has been a trusted advisor to me for over 4 years. He came into my life at a very challenging time and provided just the healthy perspective and guidance I needed to navigate some choppy waters in business and personal life. I count myself very blessed to have Mark as a member of my personal advisory board. His humble spirit and Godly wisdom have made a profound impact on me personally and I’m sure for countless others. I couldn’t recommend him and his services more fully.


– Jason Weimer

President, Gratus Capital, LLC

I had the pleasure of meeting Mark through workshops at a previous employer, and I find myself using his techniques and teachings years later in my current position, his approach is truly genius.


– Phil Thomson

Vice President, Tekside.iO

Mark truly demonstrates a passion for helping people and organizations achieve their potential. He possesses a unique level of insightfulness about how attitudes, relationships, and experiences work together to either promote or inhibit the achievement of excellence...Mark would be an asset to any organization looking for a fresh perspective on how to empower their people to achieve their personal best.


– Steve Arps

Chief Operations Officer, Senior Vice President

Denmark State Bank

Outward Focus has helped us define our Mission, Vision, and Values statement in a way that is alive within our team. We are enjoying success by finding more people to help, who tell more people about us who need our help. The market place is seeing something in us that is different and attractive. This differentiation is driving sales and profit.

– Michael J Weber

Former President, ProMinent Fluid Controls

Mark King in particular was instrumental in leadership development and team-building within our walls and was truly viewed as an internal teammate. The passion that Mark brought to his role at HCap Strategies was critical to the success he helped achieve over the years.

– Kent Smith

Vice President of Business Development

Employee Benefits Corporation

I have had the pleasure of attending 3 of Mark’s workshops (2 of which I scheduled him for). Each time, I was challenged and inspired by his innovative approaches. I strongly recommend Mark’s workshops, consultations, and training.


– Marcy Stutzman

Former Special Events Director

The Salvation Army Divisional Headquarters

...Mark is gifted in working with many different types of individuals and groups – at all levels. His success comes from his ability to coach, facilitate, and lead through a very strong set of values and focus on helping others succeed. Mark is also an engaging public speaker. He is highly motivating with his commanding presence, provocative questioning, and principled storytelling. He has an ability to provoke thoughtful reflection about the importance of “how” success can be achieved by serving others.”

– Kim Pettiford

Global Business Services Leader

Harley-Davidson Motor Company

Working with Mark is fun, personal and inspirational. His methodology of living by success principles has proven to be effective. He is deeply committed to helping individuals within an organization achieve self-realization and accomplish results they didn’t believe possible. If you or your organization is looking to achieve more through employees you believe in, I highly recommend you consider Outward Focus as a partner.”

– Sue Doyle

Senior Vice President

Retail Banking, North Shore Bank

Through Mark’s hard work, I’ve seen numerous situations where vision and strategy are made crystal clear, communication barriers are broken down, and “Outward Focus” becomes the battle cry for phenomenal strides forward in motivation, productivity, and success…

– Thomas J. Kammerait

Partner, von Briesen & Roper, S.C.

...Mark became a key person in my life's journey. Mark helped me learn so much more about myself, truly understanding servant leadership – he helped me with confidence to be a better leader by realizing the greatest gift is to invest in others, helping others become successful. Mark is passionate

in what he does and named his company perfectly – he walks the talk, and absolutely focuses on others’ success!

Mark Christie  

Director of Cloud Solutions at Wipfli LLP

I wanted Sales, Leadership, and Development training for a chosen team. I got that and so much more. Building on a foundation that was laid by our founder Dave Ulrich, Mark has helped me think "outside the box" by challenging my attitudes and assumptions. I was able to build on the ones that moved us forward and change or eliminate the ones that held us back. We made a real shift from being busy to being productive. I was given permission to take action on what I already believed in... "to serve others first" and Mark was instrumental in bringing that to the forefront. Thanks, Mark

Bruce Elliott

Executive Vice President Commercial Lending at Tri City National Bank




Image by Bill Oxford

God created each one of us for His purpose. Part of that purpose is to "Love your neighbor as yourself!" I took this to heart a long time ago.


You cannot succeed alone. If that were true we could drop someone on a deserted island and they could come out a success. It doesn't work that way. We are all interdependent.


Others have made the choice to serve us, to pour into us. Many times it has happened when we least expected. We have the same choice. We can take every interaction and make it about us. Or we can do the right thing, as others have led by example and take it as an opportunity to love our neighbor as ourselves.


To serve others first. This is what it means to have an Outward Focus."


United States

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©2020 Mark King